Don’t Miss out on MarPro! Check Out the First 10 Episodes NOW! Posted on December 2, 2021 by DanaMarieSmall Read More
Don’t make this ONE HUGE mistake when executing a RFP with a long-term Agency partner Posted on June 29, 2021June 30, 2021 by DanaMarieSmall Read More
Marketing and Supplier Diversity – Building a Coordinated Approach (3 Part Video Series) Posted on March 11, 2021 by DanaMarieSmall Read More
Spend Culture Stories Podcast: Category Management Must Knows for Biotech Procurement Professionals Posted on November 18, 2020 by DanaMarieSmall Read More
Marketing Procurement – Best Practices and Sourcing Strategies for 2021 Posted on October 23, 2020October 24, 2020 by DanaMarieSmall Read More
New virtual meeting suppliers have flooded the market to meet demand. Make sure you are picking the right ones! Posted on September 9, 2020 by DanaMarieSmall Read More
The Red Review Podcast – What Does Procurement Really Think? Posted on August 15, 2020September 30, 2020 by DanaMarieSmall Read More
I’m Speaking! An Epic Event: Forge – Marketing Virtual Conference by Procurement Foundry – 10.29.20. Don’t Miss out! Posted on August 13, 2020September 30, 2020 by DanaMarieSmall Read More
Agencies: A Simplified Guide to Understanding Marketing, Advertising and Media Agencies Posted on July 24, 2020July 23, 2020 by DanaMarieSmall Read More
What is the Optimal Advertising Agency Strategy? External, In-House, or a Hybrid Approach? Posted on June 12, 2020September 8, 2020 by DanaMarieSmall Read More
Managing Creative Ad Agencies Throughout a Product’s Lifecycle Posted on March 15, 2020June 19, 2020 by DanaMarieSmall Read More
The Keys to Successful Martech Procurement – The Webinar Video Posted on February 1, 2020June 19, 2020 by DanaMarieSmall Read More
Proactive Management of Agencies throughout the Product Life Cycle Posted on November 20, 2019June 19, 2020 by DanaMarieSmall Agencies - Best practices when managing creative and strategy ad agencies throughout the product lifecycle. Read More
Why SRM (Supplier Relationship Management) Matters – It’s Your Business to Lose! Posted on October 9, 2019June 19, 2020 by DanaMarieSmall SRM is important, why? Suppliers assume they have the business because they are the incumbents. But remember it's your business to lose! Read More
Have We Stretched the Supplier Relationship Too Far? Posted on October 4, 2019June 19, 2020 by DanaMarieSmall Supplier Relationships 101 The title sums it up pretty well. Let’s think of the relationship between buyers and suppliers like a rubber band. We all know there is... Read More