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Tag: salesandmarketing

Don't make this ONE HUGE mistake when executing a RFP with a long-term Agency partner

Don’t make this ONE HUGE mistake when executing a RFP with a long-term Agency partner

Posted on June 29, 2021June 30, 2021 by DanaMarieSmall
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Worst. RFP. Ever. Can we just pretend it never happened (like the rest of 2020) and move on?

Worst. RFP. Ever. Can we just pretend it never happened (like the rest of 2020) and move on?

Posted on October 19, 2020October 18, 2020 by DanaMarieSmall
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The Red Review Podcast - What Does Procurement Really Think?

The Red Review Podcast – What Does Procurement Really Think?

Posted on August 15, 2020September 30, 2020 by DanaMarieSmall
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I'm Speaking! An Epic Event: Forge - Marketing Virtual Conference by Procurement Foundry - 10.29.20. Don't Miss out!

I’m Speaking! An Epic Event: Forge – Marketing Virtual Conference by Procurement Foundry – 10.29.20. Don’t Miss out!

Posted on August 13, 2020September 30, 2020 by DanaMarieSmall
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Agencies: A Simplified Guide to Understanding Marketing, Advertising and Media Agencies

Agencies: A Simplified Guide to Understanding Marketing, Advertising and Media Agencies

Posted on July 24, 2020July 23, 2020 by DanaMarieSmall
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What is the Optimal Advertising Agency Strategy? External, In-House, or a Hybrid Approach?

What is the Optimal Advertising Agency Strategy? External, In-House, or a Hybrid Approach?

Posted on June 12, 2020September 8, 2020 by DanaMarieSmall
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Personal Branding: What 7 Golden Rules I Learned from Working with Marketing Teams in the Past Decade

Personal Branding: What 7 Golden Rules I Learned from Working with Marketing Teams in the Past Decade

Posted on May 27, 2020September 8, 2020 by DanaMarieSmall
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Martech WEBINAR! Keys to a Successful Martech Procurement

Martech WEBINAR! Keys to a Successful Martech Procurement

Posted on January 14, 2020June 19, 2020 by DanaMarieSmall
Webinar on Martech Procurement: Please join Ms. Category Management and other amazing Sourcing Professionals in a Webinar in best practices in Sourcing the Martech Stack! Read More
ProcureCon Marketing 2019 - Come See Me Speak and Keep Austin Weird!

ProcureCon Marketing 2019 – Come See Me Speak and Keep Austin Weird!

Posted on September 2, 2019June 19, 2020 by DanaMarieSmall
ProcureCon Marketing - Join me on November 18-20th in Austin, Texas. I'll be presenting my case study of managing agencies through the product lifecycle. Read More
2019 ANAFM Conference - Amazing Highlights

2019 ANAFM Conference – Amazing Highlights

Posted on May 5, 2019September 9, 2020 by DanaMarieSmall
The 2019 ANA Financial Management Conference Review by Ms. Category Management Read More
Right Data. For the Right Decisions. Using the Right Technology - RightSpend.

Right Data. For the Right Decisions. Using the Right Technology – RightSpend.

Posted on January 29, 2019June 19, 2020 by DanaMarieSmall
Learn more about Beekman Associates and their data driven marketing procurement tool - Rightspend. See what puts it into a category all of it's own. Read More
Ho, Ho, Ho - Here we go again!

Ho, Ho, Ho – Here we go again!

Posted on November 30, 2018September 8, 2020 by DanaMarieSmall
Ho, Ho, Ho, Here We Go Again! What's in the Bag Santa? Sourcing Tools, SRM or a Sales and Marketing RFP? Read More
One Flew Over a Commercial Team's Nest

One Flew Over a Commercial Team’s Nest

Posted on November 20, 2018September 8, 2020 by DanaMarieSmall
One Flew Over a Commercial Teams Nest by Ms Category Management Read More
ProcureCon Marketing 2018 Re-Cap and Overview

ProcureCon Marketing 2018 Re-Cap and Overview

Posted on November 14, 2018September 8, 2020 by DanaMarieSmall
The 2018 ProcureCon Marketing Re-cap and Overview by Ms Category Management Read More

Top Posts & Pages

  • Marketing Procurement - Best Practices and Sourcing Strategies for 2021
    Marketing Procurement - Best Practices and Sourcing Strategies for 2021
  • Bring it on Nightmare Negotiators, I've Been Black Swan Trained!
    Bring it on Nightmare Negotiators, I've Been Black Swan Trained!
  • Backstabbing Co-Workers: How to Handle the Two-Faced Foe
    Backstabbing Co-Workers: How to Handle the Two-Faced Foe

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